College of Arts & Science & University Studies
What Can I Do With a Major in Mass Communication?
Mass Communication is a field of inquiry that examines the processes, institutions and effects of the media as they function in national and international contexts. The general goals of this curriculum are threefold:  to develop students' competence in the critique of communication practices,  to increase students' appreciation of the history of media communication and  to understand its impact on policies, institutions, and culture. Students study a broad range of media issues, including critical and cultural studies, communication technology and policy analysis, international communication, gender and sexuality issues, ethnic and minority studies, and more. In addition students experience how to put this knowledge into practice in various forms of media production.
A general interest in communication processes and their effects, along with a specific appeal to utilizing the media as a creative form of expression
Evaluating ideas and contents
Applying persuasive skills in media
Working as part of a team
Working against deadlines
Attending to accuracy and accountability
- Synthesizing of media
Gathering information and data
- Designing projects
Sizing up situations
Presenting information and data
- Research analyst
Customer service representative
- Educational writer
- Booking agent
- Media buyer
Marketing communications trainee
Graphics & production specialist
- Educational television producer
Special effects specialist
Video graphics artist
- Human Relations
- Community affairs director
Public relations representative
- Assistant development officer
Note: Some of the listed career options may require additional education and/or training beyond the bachelor's degree.
Opportunities - Graduate/Professional School
Students with a degree in mass communications may continue on to graduate study in communications, business administration, film school, law school, etc.
Opportunities - Experiential
Summer or volunteer work and internships at radio and television stations, production facilities, advertising agencies, governmental agencies, and businesses, as well as involvement in student organizations such as the American Advertising Federation, the American Marketing Association, the Public Relations Student Society, the Program Board, Alpha Epsilon Rho (National Student Broadcast Honorary), WMSR (student radio station), WMUB (University radio station), and participation in Miami University television productions for public television and cable.
- Department of Mass Communication (120 Williams Hall, 529-3521)
- * Curriculum Requirements
* Career Opportunities
- Career Services (200 Hoyt Hall, 529-3831)
- * Career Resource Center
* Career Counseling
* Career Assistance Center
* Computerized Career Development Program
* Dictionary of Occupational Titles
* Occupational Outlook Handbook
- Arts and Science Academic Advising (146 Upham Hall, 529-3031)
- * Miami Plan & College of Arts and Science Requirements
- * Course Selection
* Career Decision Making
Developed by the College of Arts and Science Advising Office and the academic departmental offices with adaptations from Liberal Arts and Sciences - Skills - Career Opportunities, Career Planning and Placement Office, University of Michigan.